Areas

The main lines of research of the centre can be summarised in the following thematic areas, which include, but are not limited to:

• Models of psycho-social interaction in contexts with variable virtuality
• Psychology of communication, culture and well-being
• Social psychology of cyberspace
• Cyberpsychology and a sense of presence in the metaverse
• Positive technologies and 'positive media'
• Technostress
• Digital ecosystems and phygital spaces
• Psychology of User Experience
• Methods and techniques of analysis of discursive productions (argumentation analysis, conversation analysis, multimodal interaction analysis)
• Analysis of argumentation in persuasive communication